SECTION 1 - WHAT DO WE DO WITH YOUR INFORMATION?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.


SECTION 2 - CONSENT

How do you get my consent?

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

How do I withdraw my consent?

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at hello@brightcuties.com.


SECTION 3 - DISCLOSURE

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.


SECTION 4 - SHOPIFY

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

Payment:

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/terms) or Privacy Statement (https://www.shopify.com/legal/privacy).


SECTION 5 - THIRD-PARTY SERVICES

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Our site is enabled with Google Analytics Advertising Features, which may include:

Remarketing with Google Analytics

Google Display Network Impression Reporting

Google Analytics Demographics and Interest Reporting

Integrated services that require Google Analytics to collect data via advertising cookies and identifiers

By enabling the Advertising Features, we've enabled Google Analytics to collect data about your traffic via Google advertising cookies and identifiers, in addition to data collected through a standard Google Analytics implementation.

We will not facilitate the merging of personally-identifiable information with non-personally identifiable information collected through any Google advertising product or feature unless you have robust notice of, and the user's prior affirmative (i.e., opt-in) consent to, that merger.

We and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as Google advertising cookies) or other third-party identifiers together.

You can opt-out of the Google Analytics Advertising Features used, including through Ads Settings, Ad Settings for mobile apps, or any other available means.

Google: https://tools.google.com/dlpage/gaoptout/

NAI Opt-Out: http://www.networkadvertising.org/choices/#completed

Links

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Google analytics:

Our store uses Google Analytics to help us learn about who visits our site and what pages are being looked at.


SECTION 6 - TRACKING TECHNOLOGIES

Cookies: Cookies are data files that are placed on your device or computer and often include a unique identifier. They can be placed on your computer both by us and by third parties with whom we have a relationship, such as web analytic services and advertising network services. Cookies help us track and understand how individuals use and interact with the Site or otherwise manage the Site. We may use :

  • Single-session (temporary) cookies. Temporary cookies last only as long as your web browser is open and are used for technical purposes such as enabling better navigation on the Site. Once you close your browser, the cookie disappears.
  • Multi-session (persistent) cookies on the Site. Persistent cookies are stored on your computer or device for longer periods and are used for purposes including session management (for example, to recognize you and recall your individual login information and preferences) and tracking the number of unique visitors to the Site. It is also used to obtain information such as the number of views a page gets, how much time a user spends on a page, and other pertinent web statistics. This information identifies your web browser to our servers when you visit the Site and also helps us to remember your preferences from session to session to provide an enhanced user experience. You may decide not to accept cookies from us, though the Site may not function properly. For more information about cookies visit http://www.allaboutcookies.org.

Log files: Log files track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

Web beacons, tags, and pixels: “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse or interact with the Site. They allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the technology appears, the URL of the page on which the technology appears, the time the page was viewed, the type of browser used to view the page, and other information set by the third party.

Social media plug-ins: Social media plug-ins on the Site enable you to easily share information with others, and we use the information collected from the plug-ins to learn about your interests and to help us better understand how to serve you. This information may include your preferences about how to contact you or further develop a business or professional relationship with you, your product preferences, languages, marketing preferences, and some demographic data. These plug-ins may include those from companies like Meta, TikTok, Twitter, LinkedIn, Pinterest and YouTube. The social media plug-ins may allow these companies to receive personal information about you and your visit to the Site. When you visit the Site, the operators of the social media plug-ins place cookies on your computer that enable them to recognize you on websites belonging to them and their affiliates and partners after you have visited the Site, or that enable them to add the information collected from your visit to the Site with your prior activity on those websites. The social media plug-ins collect this information about users, whether they specifically interact with the plug-in or not, and it may enable social media companies to share information about your web-browsing navigational information with some of their other Users. We do not control what information is collected by the social media plug-ins or the information practices adopted by those social media companies. For more information about social plug-ins from social media websites, you should refer to those companies’ privacy and data sharing statements.

Website Analytics: We may use third-party web analytics services on the Site, such as Google Analytics (the “Analytics Providers”). Analytics Providers help us analyze how visitors and users use the Site. The information obtained for this purpose (including your IP address and other information collected by automated means) may be disclosed to or collected directly by Analytics Providers. The IP address that your browser conveys within the scope of these web analytics services will not be associated with any other data held by the analytics providers. We note, however, that access by U.S. authorities to the data stored by Analytics Providers cannot be ruled out. Additionally, it cannot be ruled out that Analytics Providers use the data described in this section for their own purposes and link it to other data, such as possibly existing Analytics Providers accounts. By accessing and using the Site, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy. You can learn more about Google Analytics and how it collects and processes data (including how to control the information sent to Google) by visiting: www.google.com/policies/privacy/partners/. You can opt-out of Google Analytics by using the Google Analytics opt-out browser add-on, available here. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Site. For more information about Google Analytics’ terms of use and Google’s privacy policy, please visit https://marketingSites.google.com/about/analytics/terms/gb/ and https://policies.google.com/?hl=en.SECTION 8 - AGE OF CONSENT

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.


SECTION 9 - CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.


HOW TO CONTACT US ABOUT PRIVACY QUESTIONS

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact us at hello@brightcuties.com.